Morning Update: Johnnie Walker’s New Year’s Eve ad filmed on a moving stage

AdWeek: Johnnie Walker Goes Walking After Midnight in New Year’s Eve Ad Filmed on a Moving Stage

“One of the great ads of the past decade was the 2009 Johnnie Walker spot, filmed in a single take, with the brilliant Robert Carlyle telling the brand’s history while strolling in the Scottish Highlands. Now, the whiskey brand and BBH have crafted another captivating single-take spot—a year-end meditation that looks forward, rather than backward, by showing a man walking through his dreamlike vision of 2015.

Conceptually strong, it was also intriguing executed—it was filmed like a stage play, but on a moving set, which allows the hero to walk through the scenery of his future while the camera essentially stays in place.”