Morning Update: Most-shared Halloween ads; Mullen wins Patron global creative; Spain moves to protect domestic media with new ‘Google tax’
Campaign: Spooky Viral Chart: World’s most-shared Halloween ads
“To mark today’s spooky occasion, Campaign thought we would treat – not trick – you to the world’s most-shared Halloween ads.
A prank LG ad by SuperHeroes tops the chart after being shared more than 590,000 times and watched more than 22 million times on YouTube.