Mumbrella Awards 2018 entries now open with new transparency initiative for winning entries
Entries into the 2018 Mumbrella Awards, Australia’s biggest and hardest-to-win media and marketing awards, are now open.
In a new move designed to maximise transparency, in the weeks after winners have been announced, Mumbrella will carry articles celebrating the winners in each category, accompanied by the winning entry document.
This change follows Mumbrella’s investigations late last year into wins by Sydney-based agency Atomic 212 in other industry awards, in which a series of incorrect or exaggerated claims were made in its winning entries.