Mumbrella live blog: Wednesday, May 14

Welcome to Mumbrella’s live blog, the rolling media and marketing diary. Refresh the page for latest updates.

Top stories:

4:47pm – Nike continues to ramp up its World Cup advertising as it attempts to unsettle official sponsor Adidas, and has used this animated spot from W+K:

https://www.youtube.com/watch?v=HRQoHjEmSQ4

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