Mumbrella360 video: Australia’s Most Influential Brands Revealed

In the wrap-up of Mumbrella360 on June 7-9, 2016, we revisit highlights from the annual event.

In this session, Gillion O’Sullivan, Samantha Bartlett, Rachel Bondi, Gabi Conlon and Russel Howcroft discuss what makes a brand influential and worthy of consumer loyalty.