Mumbrellacast: Super Bowl verdict | John Butler vs yoghurt | media agency innovation | Excess Baggage axing | What went wrong for FHM?

Featuring Bob Goodge, managing director of Starcom Sydney, Mumbrella editor-in-chief Tim Burrowes, Mumbrella managing editor Robin Hicks and producer Colin Delaney (46:27)

  • Bob Goodge on Starcom (0:57)
  • The Straits struggles on screen, flourishes on Twitter (13:10)
  • Jumptank – can media agencies be innovative? (16:52)
  • The best ads of the Super Bowl (22:07)
  • John Butler vs John Stamos and yoghurt (29:06)
  • Excess Baggage bumped (31:47)
  • The ABCs of magazines and newspapersMumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    trans(40:37)

You can also subscribe to The Mumbrellacast on iTunes and other podcatchers.

Direct link to Mumbrella’s iTunes store listing for the podcast Mumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    transMumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    trans

Sponsored by Southern Cross Austereo:

Mumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    mumbrella static

Studio facilities:

Mumbrellacast: Louie the Fly, squashed | The AACTAs | Foxtels Smith on agencies | Excess vs Loser | Cancer Councils fat attack | Butchering songs is Coles cash cow    CBSInteractive 100x19

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