Super Bowl

Bayfield: I watched every Super Bowl ad and I'm depressed CHAS BAYFIELD

Storied UK creative Chas Bayfield — who came close to making an ad for this year’s Super Bowl — surveys the field and finds it all a bit sad.

Opinion

Super Bowl success isn’t about novelty, it’s about recognition at scale

5 months ago

News

Who won the advertising Super Bowl?

5 months ago

F.Y.I.

Chris Hemsworth and Elsa Pataky star in Alexa+ Super Bowl LX commercial

5 months ago

Opinion

Pour decisions: When comparative ads fill the wrong cup

5 months ago

News

Seven locks in NFL rights deal for 2025

11 months ago

Features

Meg Ryan, David Beckham, Snoop Dogg and more: Stars shine in Super Bowl LIX commercials

1 year ago

News

Australian director behind Squarespace Super Bowl spot starring Barry Keoghan

1 year ago

Opinion

Why a happy ad does not necessarily make for an effective ad

2 years ago

Opinion

Kanye West’s ‘terrible’ Superbowl ad was a masterclass in the power of lo-fi content

2 years ago

News

Campaign Review: The Super Bowl special

2 years ago

Mumbrellacast

New Mumbrellacast: Seven’s had a big week – some good news… and some bad news

2 years ago

News

Super Bowl sickies invade Australia as millions tune into the game

2 years ago

Opinion

Super Bowl, the creativity black hole; and Ooh Media’s grand recovery

2 years ago

Features

‘If your ad is sh*t, millions of people will be talking about that’: Is Super Bowl advertising worth the price tag?

2 years ago

News

What can Australia learn from advertising in the Super Bowl? We asked the experts

2 years ago

Opinion

Super Bowl? More like Super-OOH

2 years ago

Features

Will Australian sports work on American television?

2 years ago

NEWSLETTER Sign up to our free daily update to get the latest in media and marketing.

Older Posts

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

First Name*

Last Name*

Email*

Position*

Industry sector*

Location*

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

SUBSCRIBE