‘The merger’: SCA/SWM dissected; ex-Edelman CCO weighs in on redundancy crisis; and ChatGPT’s major move
Join Hal Crawford, Tim Burrowes, and Nathan Jolly for a look at everything under Australia’s media and marketing umbrella.
Seven and SCA are gearing up to merge
Southern Cross Austereo and Seven West Media’s proposed merger is fascinating: a power move or alliance between two disrupted businesses? We go over the merger’s details to determine which company’s culture — TV or radio — will dominate.
