F.Y.I.

mX prints rainbow masthead ahead of Sydney’s Gay and Lesbian Mardi Gras

February 28, 2014 12:35

News Corp’s free metro paper mX is taking on a rainbow brand for Sydney Mardi Gras this weekend and St.George bank has put a rainbow design on its ATM machines in a gAyTM campaign.

The announcement:

mX in Sydney will today have a rainbow coloured masthead in support of this weekend’s Sydney Gay and Lesbian Mardi Gras event.

The paper, which will be a Mardi Gras themed issue, will also feature a column from Mardi Gras ambassador Courtney Act as well as a ‘What’s On’ guide for the celebrations.

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