NAB and Good Shepherd Microfinance promote small loans as solution to small problems
NAB and Good Shepherd Microfinance have teamed up to offer the public small loans, with a campaign from Clemenger BBDO Melbourne ‘Stop small problems getting big’.
The campaign aims to highlight the difference a small loan can make to people who find themselves in difficult financial circumstances , illustrated through how a broken fridge can end up costing you more money in the long run.
https://www.youtube.com/watch?v=WRbZnYv6PVA
Good Shepherd Microfinance CEO Adam Mooney said: “People who find themselves in difficult financial situations often seek quick fixes such as selling their possessions or getting a high cost payday loan. While satisfying the immediate need, these solutions can lead to bigger problems down the track.”
This is really great news. Pay Day Loans put a lot of people under lot of stress and it’s really great to see a major banks coming on board with something like this. It shows them taking their social responsibility seriously.
This is great stuff! An ad with an idea. And ad with an idea that’s good for people. An ad with an idea that’s good for people that’s also good for the brand.
how go u apply.
You have listed every credit it seems except the name of the voice narrating this advertisement. Please may we ask the name of the actor?