Now Screen creates influencer-led campaign for Nature’s Organics
Nature’s Organics has recruited influencers to promote its Organic Care product, partnering with publishers, including Mamamia, to distribute the content.
Created and produced by Now Screen, the digital campaign features lifestyle blogger Celeste Rochele and chef Dan Churchill as they travel around Victoria in a VW Combi Van to discover the unique quirks of nature.
The campaign aims to capture the importance of using natural products to protect the environment by communicating messages via the two influencers.