News Corp unifies metro newspaper business sections under Business Daily masthead

BusinessDaily News Corp marketing pushNews Corp is unifying its metro title’s business sections under the masthead of Business Daily, with each of the papers able to access national content from other News Corp brands to complement local, state content.

The section will see each of the papers, including The Daily Telegraph, Herald Sun, The Courier-Mail and The Advertiser, able to draw on syndicated national content from News Corp brands such as The Australian Business Review and Business Spectator.

Through Business Daily the metro mastheads will have access to around 70 unlocked articles a day from The Australian.

They will also have access to content from News Corp contributors including Terry McCrann, Nick Tabakoff (business editor-at-large The Daily Telegraph), Scott Pape (The Barefoot Investor), Kirstie Spicer (Brightday) and John Beveridge (In the Black).

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