NewsLifeMedia to launch lifestyle brand Buro 24/7 next year

Miranda Ward

November 24, 2014 11:53

Duma

NewsLifeMedia will launch lifetstyle site Buro247.com.au early next year having licensed the brand from founder Miroslava Duma.

Buro 24/7 is a culture, lifestyle and fashion digital news bureau with the Australian site set to publish original content while also leveraging the global resources of the brand.

NewsLifeMedia CEO Nicole Sheffield said: “We are thrilled to be launching Buro 24/7 to the Australian market. Miroslava Duma is a global fashion and lifestyle force, in fact more Australians are searching her name than the total combined search for our competitive set, so we know that there is already a keen appetite for her brand in Australia.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.