fashion

THE ICONIC appoints new PR agency 1

‘It’s a testament to our work’: Kmart returns to Melbourne Fashion Festival 1

When fashion meets food: KitchenAid’s first-ever global brand collaboration with Alemais

Colette by Colette Hayman evolves with Paper Stone Scissors

Paypal Melbourne Fashion Festival to launch with Welcome to Country

PayPal locks in naming rights for Melbourne Fashion Festival 1

McDonald’s dips its toe into swimwear with Budgy Smuggler range

Humour me: Why luxury brands are taking a more light-hearted approach 2

Talking Sportsgirl jacket tells consumers it has ‘got your back’

Lady Gaga inspired Moga campaign challenges the objectification of women

Harrolds launches Spring Summer campaign to highlight womenswear offering

Oroton launches new campaign featuring Rose Byrne

New influencers join Marie Claire’s fashion and style influencer network

Van Heusen seeks digital campaign, gets broad-based ambassador series

Aussie fashion brand Blue Illusion hires 94YO model as face of new ‘Ageless’ campaign 3

Morning Update: David Bowie’s first PR stunt and best ads; Streaming dominates Golden Globes; WWF ‘unaware’ of disqualified entry

Dannii Minogue is latest celebrity face to appear for Target as its focus turns to summer 2