Next on Gruen: how to greenwash mining and protect pokies
On the next episode of Gruen Planet, how the mining industry makes itself more loveable is examined. The show will also see Jack Watts Currie take on DraftFCB in the pitch to see who can get pokie machines into shops, schools and waiting rooms.
Gruen will also wonder how reality TV star Kim Kardashian manages to attract such a big audience and amass such fortune for being “famous for nothing”.
Y&R boss Russel Howcroft and Leo Burnett CEO are joined by marketing consultant Toby Ralph and PR veteran Suzy Yates.
The show is scheduled to air on Wednesday 9 November at 9pm, and again at 9.30pm the following night.
