Nick Chan: Roy Morgan is like Seinfeld’s Soup Nazi but changing the trading currency borders on the ludicrous
The boss of PacMags has sent the strongest signal yet that he does not want the magazine industry to get in bed with Newspaper Works’ attempt to take control of readership figures.
The newspaper industry’s trade body announced earlier this month that it wanted to create a new currency in competition to the one run by Roy Morgan Research which includes both newspaper and magazine readership.
But Nick Chan, CEO of Pacific Magazines and chairman of industry body Magazine Publishers of Australia, told the print edition of B&T that although the research company is hard to deal with, its work is good. He said:
“It is important that we don’t confuse RMR’s unique customer service approach with the quality of the system.
you’re joking me right? Best product?! Roy is an indication at best, not the holy grail
“Publishers whose very existence is being questioned” – that’s rich coming from a PacMags CEO!!
Gotta agree with Mandy Nick (Chan that is, not Nick ‘Crackers’ Keenan) if anyone’s existence is being threatened it’s the mag publishers and their over abundence of titles that are exactly the same as each other.
Wisey, mandi and pete. Read the article again and this time absorb what Chan is saying. Then review your comments, then revise them. Yes Wisey RM’s is an indication, I’m sure there are a hundred other reasons you tell your clients you need to evaluate mags on like enviornment, added value etc etc but what he is saying is that against what is available elsewhere in the world it’s robust (not the holy grail). mandi, wtf read it, he’s saying the same thing, ditto pete
hey kegs,
how about you bite me
wisey
xoxo