Nick ‘Honey Badger’ Cummins and comedian Tanya Hennessy turn FOMO into JOMO with Samsung

Rugby Union player Nick ‘Honey Badger’ Cummins and comedian Tanya Hennessy have partnered with Samsung to convince Australians it is better watching “the game” at home, than actually being at the game.

The content piece, which is promoting Samsung QLED TVs, aims to transform the Fear Of Missing Out (#FOMO) into the Joy Of Missing Out (#JOMO).