Nine falls below 1m again
Nine had another night without a single show above 1m viewers on Thursday night.
For the second time in recent weeks, even Nine News failed to break the 1m mark, averaging 996,000 viewers, according to overnight metro ratings from OzTam. The network suffered the same ignominy last Tuesday.
Nine’s next best performer was CSI with 922,000.
Seven was the only network to draw more than 1m viewers, and only with Seven News (1.151m) and Today Tonight (1.123m). As a result, Nine still won the night with 23.4% to Seven’s 21.6%.
Ten’s best show was Biggest Loser with 943,000.
Thursday’s top rating shows:
- Seven News Seven 1.151m
- Today Tonight Seven 1.123m
- Nine News Nine 0.996m
- Home and Away Seven 0.968m
- The Biggest Loser Ten 0.943m
- CSI: Crime Scene Investigation Nine 0.922m
- ABC News ABC 0.918m
- How I Met Your Mother – 8:00pm Seven 0.903m
- Getaway Nine 0.895m
- A Current Affair Nine 0.891m
- RBT Nine 0.850m
- Grey’s Anatomy Seven 0.810m
- How I Met Your Mother – 7:30pm Seven 0.81om
- The Footy show 0.806m
- The 7PM Project Ten 0.723m
Thursday’s share:
- Nine: 23.4%
- Seven: 21.6%
- Ten: 15.3%
- ABC1: 12.7%
- GO!: 4.0%
- 7mate: 3.8%
- Eleven: 3.8%
- SBS1: 3.8%
- Gem: 3.3%
- 7TWO 3.2%
- ABC2: 2.3%
- One: 0.9%
- SBS2: 0.7%
- ABC News 24: 0.6%
- ABC3: 0.6%
Who knew treating your customers with abject contempt might drive them away? Who knew?
Nine need to invest more heavily in local content and take more risks
Who knew that media fragmentation with the digital channels (the real reason programme ratings are down but total TV usage is up) offering more viewing choice is “abject contempt”? Not me. Lighten up sunshine.
headlines are deceptive. Only two programs had audiences above million. A quarter of audiences viewing channels that effectively did not exist one year ago. Nine network overall doing quite well when you ad nine plus go plus gem