Nine promises ‘juicy’ breakfast TV in Today promo with Allison Langdon and ‘very naughty boy’ Karl Stefanovic

Pivoting away from the serious journalism-focused promotions which ran during the tennis, Nine has taken a different approach for Today promos during Married At First Sight.

With strong inspiration from Hannibal Lecter and Silence of the Lambs, the promo, which aired last night during the premiere episode of MAFS, sees Karl Stefanovic behind bars for being a ‘very naughty boy’.

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