Ninemsn launches travel website Elsewhere in partnership with Flight Centre
Ninemsn has launched a new travel website, Ninemsn Elsewhere, in partnership with Flight Centre.
It is the fifth lifestyle website Ninemsn has launched since revamping in April last year, with the media company launching a homes website in November and Honey, Pickle and Coach in April last year.
Ninemsn says Elsewhere’s point of difference is that the audience is at the core of the travel experience, with the site focused on superior guides content from cities around the world.
Not sure this is what the research meant when it said ninemsn’s audience was elsewhere…..