Nova appoints commercial director for Sydney
Sarah Cohen is Nova's new commercial director – Sydney
Nova has appointed Sarah Cohen into the newly created role of commercial director, Sydney.
Cohen joined Nova in 2024, as the company’s group sales director for direct and independent agencies. This expanded role will see her also handle Sydney’s agency clients. She’ll be tasked with driving growth across Nova’s radio, podcast and retail audio offering, and strengthening senior agency partnerships.
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It follows last year’s appointment of Ashley Earnshaw as Nova’s group commercial director for agencies.
Nova’s chief commercial officer Nicole Bence said in a media release that Cohen has “played a pivotal role in transforming her team into a market-leading audio salesforce, and her leadership will be critical as we continue to grow our digital and total audio offering in Sydney.”
Cohen said: “We have extraordinary talent across this business – people who show up every day with energy, clarity and ambition. Coupled with a fantastic product and a clear vision for how we evolve into the future, as a leader you can’t ask for much more.
“I’m excited to build on that momentum across the Sydney market and continue driving growth for our people, our partners and the business.”
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