NOVA Entertainment and The Hallway launch UFO-led ‘Together in Music’ campaign
Nova Entertainment has released a new out-of-this-world brand campaign – ‘Together in Music’ – that spotlights music’s power to unify us, for Smooth FM, via The Hallway.
Developed in relation to Smooth FM’s ‘Together in Music’ brand platform, the campaign leverages a 30-second feature film showcasing a UFO invading suburbia (and its radio waves) to blast Starships’ 1985 hit ‘We Built This City’, while residents watch and groove to the music.
if only the smooth playlist had more than 40 songs that are repeated day after day after day after day after day after day after day after day.
Well, that’s what is feels like anyway.
Sososo incredibly mid