Nova, Whooshkaa, PodcastOne and Amazon Alexa join the Mumbrella Audioland lineup

The keys to attracting the right podcast audience will be revealed in a new panel at Mumbrella Audioland featuring Nova Entertainment Brisbane program director and marketing lead, Jay Walkerden, and PodcastOne content director, Jennifer Goggin.

Walkerden, Goggin, Layton and Taylor will reveal how to attract the right audience for a podcast

Walkerden and Goggin will be joined by Omny Studios CEO, Sharon Taylor, and Whooshkaa content and marketing director, Corey Layton, to reveal the key metrics to consider, podcast advertising formats that work, and future technological innovations for the medium.

They’ll also touch on scripting, production, distribution and how to market your podcast in a session that will concisely set out the tried and tested methods that will create significant opportunity to gain and maintain the right audience.

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