Sonic branding has a tendency to fall off the radar for many marketers, a panel including Dentsu Creative CEO Kirsty Muddle and Eardrum and Resonance Sonic Branding founder Ralph van Dijk, has asserted at Mumbrella Audioland. The panel also discussed how marketers can fail to use so...
Audioland: Marketers must use sonic branding more consistently to reap the rewards asserts expert panel