NZ indie agency Multiplied enters Australia
Alex Edwards is Multiplied's latest team member
Kiwi independent creative agency Multiplied has opened an office in Sydney, appointing long-time advertising executive Alex Edwards to lead its operations.
Founded in Auckland in 2021, Multiplied is run by agency partners Troy Fuller, Tom Roydhouse and Aaron Taylor, and counts clients including Auckland Airport, Goodman Fielder, Vinarchy, Pernod Ricard and Heineken.
In a media release, Taylor said the decision to expand into Australia was prompted by client demand and discussions with potential partners. The agency has already secured its first client in the FMCG sector.
