OMG Group names Today the Brave as brand, retail and media agency partner

OMG Group has appointed Today the Brave as their full-service agency partner to enhance brand growth and retail activation. The partnership aims to connect brand strategy with real-world outcomes across various consumer touchpoints.

The announcement:

OMG Group, appoints Today The Brave as their full service agency partner, marking a new chapter in end-to-end brand growth, from brand platform through to shelf and point of sale.

The appointment will see Today the Brave lead activity spanning brand strategy, social, organic and paid media, as well as trade and retail activation across OMG Group’s existing portfolio, including Blue Dinosaur and OMG Milk, alongside a pipeline of new matcha brands Omura and Matcha Mode, set to launch over the coming year.