Ooh Media and Junkee address panic buying and random acts of kindness in OOH campaign
Ooh Media is attempting to spread kindness and compassion through positive messages and news stories from around the world of people living in isolation.
A focus of the campaign, placed in out-of-home locations across retail, street and rail networks, is the treatment of employees and behaviour in supermarkets.
Billboards placed outside the stores spread the messages of ‘Buy only what you need’ ‘Consider the elderly and disabled’, and ‘Spread kindness’.
Great stuff Brendan. Classic?