Ooh Media appoints new Reo product director

Ooh Media has appointed a new director of product, data, and technology to help lead its retail media arm, Reo.

JJ Eastwood is tasked with scaling Ooh Media’s retail media capability across Australia and New Zealand and will drive Reo’s tech and data play, “from powering smarter targeting and closed-loop reporting to building scalable, omnichannel solutions for retailers and brands”, as the company’s announcement explains.

Eastwood launched eBay’s advertising division in Australia, and was the founding managing director of Asia’s largest retail media network, Carousell Media Group. He also led Rakuten Advertising’s APAC business.