oOh!media wins long-term contract for Melbourne Metro Tunnel

OOh!media has won the long-term contract for Melbourne’s five new Metro Tunnel stations, which will “feature unique character to inspire both Melburnians and visitors”.

The contract was awarded by Cross Yarra Partnership, a consortium comprising investors Capella Capital (Lendlease), John Holland, Bouygues and John Laing.

OOh!media will manage the fully digital small and large format out of home network, including installation, operation, maintenance and advertising services.