Paramount ANZ’s Beverley McGarvey confident new 2023 formats will perform

October 6, 2022 2:00

During an interview with Mumbrella after Paramount Australia and New Zealand ANZ revealed its 2023 content slate, Beverley McGarvey – executive vice president and chief content officer – was asked what the broadcaster will do if its new formats do not perform.

“Every show is developed in a different way. I think we’re starting to see our audience have an appetite for new formats,” McGarvey said. “We only launched one big new format this year, Hunted, which did really well, and we’ve still got three to come this year, and multiple new shows next year.”

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics

Chrissie Swan content slate Dessert Masters Gogglebox Australia Isuzu Ute A-League Julia Morris MasterChef Australia Melbourne Cup Paramount ANZ Paramount upfront 2023 PAW Patrol Survivor Taskmaster The First Inventors The Real Love Boat