Party boy Corey Worthington apologises to his dad with a Fathers’ Day gift from RedBalloon
RedBalloon has tapped the teenager who threw the ‘best party Australia has ever seen’ Corey Worthington to front its Father’s Day campaign.
Clemenger BBDO Sydney has created the new digitally led ‘Clean the Slate’ campaign, the first since former Tourism Australia Nick Baker took over as CEO, which features former wild child Worthington buying his dad a biplane ride to make up for the pain he caused hi growing up.
Worthington shot to fame in 2008 when he threw a party which ended up with more than 500 people turning up after it was posted on Myspace, with the police shutting it down and his parents’ house trashed.
https://www.youtube.com/watch?v=qt4XHXzc8_c
Did they not watch the Panadol ad first before using those UG videos?
Hmmm.
So the storyline is ‘make it up to your dad SEVEN YEARS later’?
And then do so in a biplane buzzing a person on the ground? Simulated or not this breaks CASA regulations by the planeload.
Lame ‘ad’ using someone whose 15 minutes of fame should have been over 7 years ago.
He may have been a party icon for other idiots – once. Now he lines Red Balloon up with idiots ie: if you have been a criminal idiot, a Red Balloon gift is just the thing.
Oh well, bad tastes always sells. So it will probably work.