Peter Biggs admits he is learning how to be a better client after farewelling Clems Melbourne

The former CEO of Clemenger BBDO Melbourne Peter Biggs said he is learning to be a better client now as he settles into his new role as the inaugural chair of the board that oversees the new region-wide Wellington Regional Economic Development Agency.

Biggs retired from Clemenger BBDO Melbourne in September after 15 years with the group, announcing at the time his intentions to retire to his native New Zealand.

Speaking at last night’s Communications Council event branded as his “exit interview”, Biggs spoke on the things he has learnt about throughout his career in advertising, offering advice and anecdotes to those looking to excel in the industry.

“I’m three months into it, it’s the best fun I’ve ever had,” Biggs said on his new role. “I am completely out of my depth. But I’m having the best fun I’ve ever had and the best training for this role I’ve ever had was advertising.