Pill Testing Australia and Dylan Harrison create ad to ‘bring humanity back’ to the debate
Pill Testing Australia has collaborated with director Dylan Harrison and his company Hooligan Collective to launch a one-minute film promoting the benefits of testing young people’s pills at music festivals. Harrison said that for many young people, taking drugs is a rite of passage, and he hoped the ad would bring some humanity back to the conversation.
The ad shows a young man feeling pressure to jump off a cliff into the unknown waters below. As his anxiety and uncertainty mounts, and he feels the pressure from those around him, a woman appears to offer him assistance.
The film then transitions to the reality the man is facing – having his pills tested at a festival. He is shown to be grateful for the offer.
Good work!
Pill testing sin’t realsitic, you can’t tell someone’s reaction by testing pills. Who has liability? Morons.
Imagine dismissing global research because of you’re opinion. Pill Testing works. It’s been proven world wide.
@What?….your opinion reeks of older, suburban conservative male.
Meanwhile, your kids will probably benefit from a message like this (yes, they take drugs – sorry to break it to you)
Depends on which method of pill testing. You could:
1. Go to a testing station with professionals using scientific methods, where you can find out the strength of your pills as well as any impurities and be reminded by the experts that any drug use is incredibly risky, or
2. Just swallow your whole stash when you see the cops.
One way or another, young people are already testing their pills. One way is proven to reduce deaths and overall drug use while providing health authorities with primary data on what the kids are taking. Guess which one.
Nice one Mr Harrison!
I applaud everything about this.
nice ad for a very worthwhile cause. congrats Dylan
Don’t waste time testing pills. It’s called natural selection
Imagine having absolutely no empathy whatsoever.
Johnny, you would be absolutely shit at parties.
Imagine the outcry ,if a death were to follow a government sanctioned pill test that gave the user an all-clear?
Dangerous ground for Gladys.
Great piece of content! Love the creative strategy of this video – the jumping off the cliff analogy is so on point. Well done all!
Great ad, Dylan. Spot on with the focus on harm minimisation for young people.
If you’re not part of the solution, you’re part of the problem. Gudonya for taking this topic on and executing it so beautifully.