Priceline acknowledges the ‘inspiring resilience’ of Australians in Spring campaign
Priceline is putting a positive spin on the ups and downs Australians have experienced this year and communicating to its customers that no matter what, it will be there for them, it its spring campaign.
Priceline’s acting head of marketing, Gabrielle Tully, said: “We wanted to acknowledge the inspiring resilience we’ve seen in our communities around the country throughout this immensely challenging year. 2020 has shown us that the enduring Australian spirit and good-humour in the face of adversity is alive and well.
“The ‘We’re for you’ campaign drives the message that Priceline Pharmacy, through its 470 stores, continually makes people feel like they matter.”