Primary Communication appoints new CEO and chief counsel

Public Relations agency Primary Communication has expanded its leadership team with the appointment of Chris Hall as CEO, and promotion of Jenny Muir to chief counsel.

Jenny Muir, Chris Hall and Annabelle Warren

Jenny Muir, Chris Hall and Annabelle Warren

Hall previously worked at Primary Communication before leaving in 2010 to take on the role of government relations director at the NSW Minerals Council during the mining super tax debate. From there, he joined Barry O’Farrel’s campaign team as battleground director for eight marginal seats. Hall then served as chief of staff to three different ministers before his return to Primary.

Mr Hall said: “The experience I gained as a chief of staff across the portfolios of Sport, Fair Trading, Police, Emergency Services, Western Sydney, Trade, Tourism and Major Events over the past six years has set me up with a unique perspective to offer clients strategic and operational communication advice.

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