Prime Media posts $12.28m loss after decline in TV advertising revenue

Prime Media Group has reported a revenue and profit slump in its latest annual report as the company deals with a softer regional TV advertising market, writedowns on its broadcasting licenses and increased programming costs.

The regional Seven affiliate network reported an 8.7% fall in revenues which tipped the company into a $12.28m net loss after tax, down from a $56m profit the previous year.

Prime CEO Ian Audsley said the earnings were “a good result in an otherwise challenging year”

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