Public dislike the word bullshit more than a semi-bleeped fuck in advertising
Australians are becoming more concerned about swearing and sex, but are less conservative about heath and safety in advertising, research by the Advertising Standards Bureau suggests. The ASB also found attitudes to social media varied widely.
The ASB has released the latest findings from its annual research into community perceptions of advertising. Compared with the view of Ad Standard’s Board, the public were more concerned with the use of bad language than they were about many other issues.
It found that 64% of people survey found the term “bullshit” to be unacceptable, while 49% and 58% of people objected to the terms “wtf” and “an incompletely bleeped out ‘fuck'” respectively.
where is my PDF warning!!
So Australians are essentially a misogynistic, racist version of Ned Flanders?
A BS survey. People have changed and BS is the norm now
well f#@k me
Well surveys are just horse shit and so are minorities who whine and complain about the state of society as they see it, there are others out there too who don’t give a flying F*cK.
So News.com.au is currently offending 49% of the audience with this headline:
WTF: Someone left a huge ARIA Award in London
http://www.news.com.au/travel/.....6418518258
No surprises there I guess.