Publicis Media consolidates trade PR with new agency

September 7, 2016 3:36

Two months after announcing a new leadership structure Publicis Media has consolidated its trade media PR with a single agency.

Burbury: Publicis Media’s new PR partner

Third Avenue, headed by industry veteran Rochelle Burbury, will take over the account from incumbent Access PR after a competitive pitch.

Newly-appointed Publicis Media head of business development and communications, Mandy Henry, said the move was part of streamlining the group’s communications across Starcom, Mediavest and Zenith.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics