Queensland government targets young learner drivers

BCM has launched a campaign for the Queensland Department of Transport and Main Roads that targets young drivers who are looking to get a driver’s licence.

The video is hosted on the website roadtrip.qld.gov.au and has a Facebook page.

The site features a game, instructional videos, fact sheets, quizzes and encourages young drivers to build their own avatar, and make a ‘safe driving pledge’.

Credits:

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