QUT uses Google Cardboard to create virtual reality experience for prospective students
Queensland University of Technology (QUT) used Google Cardboard to create a virtual reality experience for prospective students showing off the Brisbane skyline with the addition of some international landmarks.
The Global Goggles campaign created by BCM shows a 360-degree rendering of the Brisbane skyline with landmarks like Big Ben and the Taj Mahal popping up on it, and was designed to highlight the university’s claims its graduates are ‘global ready’, as well as its credentials as a “forward thinking and innovative” institution.
Virtual reality has been one of the big trends to hit marketing in the last six months, with brands trying to create immersive experiences for consumers, with Google Cardboard becoming a cheap and portable way to take these experiences to market.
VR is a great channel for many markets. Enjoy VR with the Powis ViewR. Check it out at http://powiscustom.com/product.....eality-kit.
We are using VR Cardboard glasses since early this year at the University of Tasmania http://www.utas.edu.au/interna.....ty-glasses
Can anyone tell me where i can get the cardboard set up with lenses. A work colleague got some at QUT robotics day and now i want some too
Isn’t this what Cardboard is for? For educational purposes it is superb.
Helen: Google it!