Retail marketing agency Retail-X launches in Australia

A new retail marketing agency has launched with offices in Sydney and Melbourne – and 25 staff.

The new agency is backed by three owners, Robbie Robertson and Alex Ritchie, the founders of experiential design consultancy e2, and former client-side retailer Sarah Cave.

Cave, who has worked at Vodafone, Tom Tom and Sainsbury’s, will run the agency as MD.

Among the 25 staff – 6 in Melbourne, 19 in Sydney – are interior designers, graphic designers, merchandisers and client service people, with experience on brands including Google, Tarocash, Commonwealth Bank and ACP Magazines.

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