SA Health raises awareness of violence directed at ambulance officers in new online campaign

South Australia Health is highlighting the rise in violent behaviour towards ambulance officers in a new campaign from Showpony Advertising.

The online campaign is filmed vertically on an iPhone and shows an ambo being attacked by a friend of a person he is treating. It ends with the tagline “I can’t fight for your mates life if I’m fighting for mine”.

Subscribe to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Subscribe

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.