Samsung Australia’s chief marketer Arno Lenior departs after three years
One of Australia’s more high profile marketers Arno Lenior is to depart Samsung with the company to review its marketing team.
Lenior has been Samsung’s chief marketer for the last three years helping it win market share in Australia against the marketing might of incumbent Apple.
“To be afforded the opportunity to be the chief marketing officer of one of the world’s most enviable brands is a real privilege,” said Lenior. “My ambition was to continue to build the brand by delivering world-class campaigns and I am confident that this has been achieved.”