SAP Australia to continue working with Howorth Communications despite global Omnicom alignment
Software provider SAP Australia will continue to work with Howorth Communications despite the company consolidating its global communications, advertising and media and other marketing services with Omnicom.
Perry Manross, head of global corporate affairs for SAP told Mumbrella: “There are no immediate plans to engage Omnicom directly in Australia. SAP Australia has worked with Howorth Communications since July 2013 for Australia-specific communications support, and this relationship remains very productive and very strong.”
Howorth is part of Ogilvy PR Australia.