SATC chosen for Steller and Wagstaff partnership, #LoveWhereYouLive
Steller.co and Wagstaff Media and Marketing have created the #LoveWhereYouLive initiative in support of the South Australian Tourism Commission, a longtime Wagstaff client.
A mobile-first platform dedicated to “travel storytelling” has been developed for the campaign, allowing South Australian operators, influencers and creatives to tell their stories and attract travellers once COVID-19 restrictions have lifted.
“What makes South Australia unique is the state’s artisan offerings – it’s the true Australian experience,” Brent Hill, executive director of marketing at the South Australian Tourism Commission, said.