Setting up an ad network is the smallest part’: Retail media evangelist Colin Lewis explains how Australia took the lead

Tim Burrowes

September 20, 2023 11:24

Welcome to an audio-led edition of Unmade.

Today’s edition of the podcast features Colin Lewis, retail media evangelist and global marketing consultant. Further down, a particularly good day for Domain on The Unmade Index.

The only way to access Unmade’s full archive, and our weekly Tuesdata analysis, is as a paying member. Unmade members also get discounted tickets to our events, including our retail media conference Re:Made, which takes place next month.

‘The media business is a different game to retailing’

Lewis: Coles and Woolworths understand that media is a different game to retail

Ahead of his appearance at next month’s REmade conference, we talk to retail media evangelist and global consultant Colin Lewis about the state of play locally and globally.

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Tim Burrowes

Topics

Unmade Substack Woolworths

2 COMMENTS

Beverley 21 Sep 23

If Enero is off half a cent on a 1.55 share price, I think that’s a change of .3% not 3%….

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Tim Burrowes 21 Sep 23

Thanks for the question Beverley. Enero’s share price fell from $1.60 to $1.55, which would be a fall of five cents rather than 0.5 cents. (The Google Finance spreadsheet which produces the numbers in the table above is denoted in dollars, so 0.05 is five cents.)

All the best,

Tim