Seven execs: There is a place for a fourth multi-channel

Every multi-channel has a defined audience strategy and there is definitely room for a food-specific offering, Seven executives Natalie Harvey and Angus Ross have argued.

Following Seven’s Allfronts presentation last Friday, Harvey, network director of sales, told Mumbrella there is “huge” opportunities for advertisers around food, arguing the fourth multi-channel, 7Food Network, definitely has a place.

Angus Ross and Natalie Harvey at Seven’s Allfronts last week