Seven predicts FY22 digital earnings to double, highlights BVOD growth in trading update

Seven West Media (SWM) has issued a trading update in which the company highlighted positive trading conditions in the fourth quarter of FY21.

The update, shared with the ASX and authorised by the SWM board, included an admission that the beginning of the 2021 calendar year was “the riskiest period in the schedule” for SWM, and acknowledged that new unknown formats [Holey Moley and Ultimate Tag] had “mixed success”.

Since then, Seven has built significant momentum in linear television audience and share, the update said. The network won the most recent ratings week despite State Of Origin taking place on Nine, delivering it a seventh consecutive network share win for the year.

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