‘She is a real talent’: QMS names group business director for Sydney

BY Matthew Leong

September 18, 2024 8:35

‘She is a real talent’: QMS names group business director for Sydney

Digital outdoor media organisation, QMS, has developed a new role – group business director, City of Sydney – and has already filled it.

Meaghan Scurr — a 2022 winner of the “Outdoor Media Association’s National and NSW Rising Star awards” — has been hired for the gig. The move will see the media and business professional depart oOh!media where her just over five-year stint saw her head up business manager, senior business manager and group sales leader positions.

She began her career in 2014 as a trading assistant – off screen at OMD Australia.

In her new role, Scurr will report to Olivia Gotch, QMS’s city of Sydney general manager, while spearheading the company’s specialised account coordinators and managers as they service “all NSW based agency and clients across its market-leading City of Sydney digital street furniture portfolio.”

Meaghan Scurr

“I’m delighted to welcome Meaghan to the City of Sydney team,” Gotch said.

“She is a real talent, with great people leadership skills, strong connections across the market, and a strong passion for digital out of home.

“Her appointment reflects the importance QMS places on our premium, digital City of Sydney network, which continues to be the benchmark for street furniture globally.

“We have ambitious plans for the continued growth of the QMS City of Sydney network in 2025 and it’s great to have Meaghan on board to assist us in driving this momentum in the key Sydney market.”

Scurr also shared her excitement regarding her new appointment.

“I am thrilled to be joining QMS and to be a part of the City of Sydney team.

“With a product offering that covers Sydney’s most coveted suburbs and the ability to reach 2.6 million people from across all of Sydney, I can’t wait to help our clients realise the unparalleled impact and influence of this network together with the team.”

Scurr’s hiring comes around a week after QMS unveiled that Michael Whiteside is leaving Kinesso to fill its new national sales director – advanced trading role.