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Sky News rebrands main channel

January 19, 2015 10:44

Sky News has relaunched its main news channel as Sky News Live.

The release:

From today, channel 601 will re-launch as SKY NEWS LIVE, further cementing SKY NEWS as Australia’s only 24-hour multi-channel, multi-platform news broadcaster.

SKY NEWS LIVE (previously SKY NEWS National) will further expand its unrivalled LIVE rolling news, national affairs, business, sport, entertainment and weather coverage.

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3 COMMENTS
Sam 19 Jan 15

Wow – Sky continues its long march toward a Fox News clone. Think I will stick with ABC News 24. Triple the ratings – minus the rightwing bias.

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er 19 Jan 15

Can someone please explain how changing one word any literally nothing else classifies as a ‘relaunch’?

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offal spokesperson 19 Jan 15

@Sam “Wow – Sky continues its long march toward a Fox News clone.”

We can only hope that the accuracy and balance demonstrated by Fox continues in Australia, we can look forward to stories like This…

http://www.bbc.com/news/uk-eng.....m-30870062

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